This year’s House Of Vans Shanghai held on September 16th and 17th at the West Bund Art Center has come to a successful end. The two-day event was a collection of exciting activities centered around skateboarding, art, music and street culture for Vans Fans, offering a memorable weekend celebration.
At the House Of Vans Shanghai event, the newly-built skate park was an excitement to skaters. All four street style obstacles debuted at the event and the stunning arena design helped bring out the full potential of skaters’ imagination and creative actions. During the Vans Stoop Series on the first day of the event, skaters had a fierce competition for the two available places in the Guangzhou finals to be held in October. After three rounds, DIDI, a skater from Shanghai, and Zhenya, a skater from Russia, won over the judges and the audience with their exceptional performances and won qualification through to the Guangzhou final of the Vans Stoop Series skateboard competition as well as prize money and a trophy, runners up were also awarded with prize money and a gift pack of Vans gear.
In addition to the Stoop Series for the skateboarding enthusiasts, the art workshop at House Of Vans Shanghai was also in full swing. During the creative course for Vans comic Zine (independent magazine) workshop, cartoonist Dick Ng from Shenzhen and independent illustrator Jin shared their eclectic ways of creating comics and gave instructions on how to create and use Zine, this unique art form that originated in the United States, is used to record and collect daily inspirations to share with others, most notable for its D.I.Y. approach, using simple materials found in most homes. People at the course were mind-blown, and turned their own ideas into Zine comics with their own hands.
The screen printing workshop was held by IdleBeats, the first independent screen print studio in China, this workshop also attracted many people at the event. Under instructions from the teacher, participants designed and drew their own unique patterns on blank canvas bags.
The two-day roadshow event also included a unique Asalato workshop. An Asalato is a small percussion instrument originating from Africa, and has gained popularity in Japan, Taiwan, Hong Kong and other countries and regions, becoming one of the first choices of portable instruments for young trendies. But it is still not well known in China. The event invited “Asalato Ape”, who knows lots about percussion instruments, to bring wonderful live Asalato performances and experiences to the audience.
In addition, during the Tattoo workshop, participants learned the development and evolution of tattoo skills and designed unique tattoo patterns with their own hands, enjoying the fun of tattoos. The street culture course was also crowded. The course explained the culture and history of street hat accessories and instructed the learners on how to customize their exclusive curved brims and take them home.
It is worth mentioning that House Of Vans Shanghai also specially invited winning designers and their mentors from the 2017 Vans Asia Custom Culture Customized Shoes Competition from six regions, China, Hong Kong, South Korea, Singapore, Malaysia and India. Illustrator and designer FELIX Scoop (Ma Tianlin), winner of China competition area, and his mentor One-eyed Dwarf (Lin Wenxin) shared their design inspiration and fun of turning their “crocodile shoes” from paper shoes to real shoes for Vans fans. After the sharing session, many of the audience went to Vans art workshop area to create their own Vans Authentic paper shoes, making their ideas come to life.
Creative street market
The entire House Of Vans street market consisted of 10 independent brands of different styles and Vans partner booths. Everything from tattoos, clothing, small goods to snacks and beer could be found in the market. In addition, Vans also joined together with about 10 Vans enthusiasts in China to show more than 100 pairs of Vans shoes collected from over the years. Fans were hooked. Vans’ brand exhibition area set up a special photo shooting area and a booth for trying on new arrivals for fans. The cool and trendy looks mixed by the fans almost made the area look like a scene from a Vans photo shoot.
When night fell, House Of Vans turned into a huge live house. Vans joined together with musicians from China and abroad to present a musical feast to the audience. Young M.A, a female rapper and new generation Hip-Hop musician from Brooklyn, and DJ Quik, a Hip-Hop music producer from the West Coast of the United States, took to the stage and ignited the audience. Vans’ old friend “Little Tiger” J-Fever also appeared on the stage and presented a very creative improvisation rap performance with fans, which pushed the atmosphere once again to a climax.After House Of Vans Shanghai, the House of Vans Asia tour will arrive at its last stop Guangzhou, in October. Vans will continue to build a creative self-expressive platform for the three cultural areas of skateboarding, art and music, delivering the spirit of the brand “Off The Wall” through a series of exciting activities.